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Not Your Average Online Marketing Podcast

This is Not Your Average Online Marketing Podcast, and it is about CHANGING the way we think about online marketing... Right now, most podcasts are simply about growing the list, to sell the course, to get the money, to move you up the ladder - listeners = dollars, not listeners = people This podcast may still grow our business...but here's the difference: Our goal is for every episode to be ACTIONABLE with steps you can take after listening. There’s no withholding of the “special sauce” that we’ve used to scale our business - just direct info that we’ve used to scale. We want our listeners to be able to ACTUALLY implement and get results from the podcast alone, and if they love it, be ready to become a customer if and when the time is right. Bottom Line: The Not Your Average Marketing Podcast gives freely, knowing that those that receive openly may take the next steps, share the podcast, or simply become raving fans.
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Not Your Average Online Marketing Podcast
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Now displaying: Category: general
Apr 13, 2017

Today is an extra special episode, as I’m bringing back my friend and mentor, James Wedmore, to the podcast. Being a part of James’ mastermind has resulted in a huge evolution of my own business, and I know that what he shares today will be so valuable for all entrepreneurs trying to build their own business by design.

Mar 28, 2017

In this episode, we are going to debrief my $170,000 launch of The 5-Figure Challenge. Not only do I share all the numbers from this one, but I also talk about how when you launch, you really need to find a way to feed your soul and support the life that you want to live!

Mar 21, 2017

On this episode, we're going to talk about duplicating and scaling your launch. When stuff goes well (or even kind of well!) how do you take it to the next level? It can be a bit of a head scratcher, but it doesn't have to be! 

Mar 14, 2017

On this episode, we’re talking about the reason that your digital course might not be selling, why these problems happen and how you can fix them. If you are a digital course creator who’s ready for more sales, you’ll want to tune in for this one!

Mar 7, 2017

On this episode, we are talking with my friend Cory Huff about marketing yourself like an artist. For you creatives out there, you deep thinkers and those of you who thinking marketing is a scary word – stay tuned, because this episode is for you!

 

Feb 28, 2017

In this episode, we're going to talk about how to launch without stressing yourself out to death! So if you have launched before, or thought about launching, but you break out a cold sweat and you don't sleep (or maybe miss a meal or two), this is the episode for you! 

 

 

 

Feb 14, 2017

On this week’s episode we’re talking about - challenges! I know I’ve talked about them a lot but but it’s been a question I get often. Are you wondering if a challenge is right for you? Stay tuned, you’ll find out on today’s show!

Feb 7, 2017

On this episode, we’re talking about what you do when your launch goes wrong. We hear all the success stories about 6-figure launches and 5-figure challenges, but what about when you get a big fat zero? I think by the end of this show you’re going to feel better about making a few errors in your launch!

 

Jan 31, 2017

Whatever industry you’re in, it feels like the Internet is louder than ever these days. So how do you stand out in a saturated marketplace? In this episode, I talk about how you can make sales and generate business when it’s this noisy!

Jan 24, 2017

Today we’re talking all about how to create irresistible content that your audience is hungry for! I’m talking about these 5,000 word blog posts that I’ve been creating to get amazing reception from my audience. If you’re ready to create EPIC content that creates EPIC growth, you’re going to want to tune in to this episode!

Jan 17, 2017

I’m so excited to welcome Mariah Coz to the show today! Mariah is the founder of Femtrepreneur, has been an online entrepreneur for 8 years and has built a 7-figure business through online courses and programs. Today she shows why don’t need to be selling business-to-business to be profitable online, where you should start with for the pricing of your first course and why you need to make sure that you are releasing products that you actually have the ability to create!

 

Jan 10, 2017

Today we’re talking all about Facebook ads. Are they still working in 2017, what you need to know about them and how I would scale from zero to $5,000 a month if I was just starting out now with a limited budget. Are you looking to create more capital in your business with ads? You’ll want to hear listen to this episode!

Jan 3, 2017

On today’s show, I share the 7 strategies I’ll be bringing into 2017 to take Heart, Soul & Hustle to the next level. Get ready, because it’s a new year and time to go BIG!

Dec 20, 2016

On today’s episode, we’re talking about what it takes to have a successful affiliate launch from the most magical place on earth – Disney World!

 

Dec 13, 2016

Welcome to the third and final part of the launch series on the Heart, Soul & Hustle Podcast! This week we are going to be diving deep into some of the tweaks we made in order to double the size of our latest launch. Want to know how you can take your launch to the next level? It’s all here on today’s show!

Dec 6, 2016

In this episode, we are talking about five major missteps that I made during my 6-figure launch; how they happened, why they happened and how you can use this information to make sure your next launch is a total success!

 

Nov 29, 2016

Today we’re diving deep into the numbers of our last launch, which did just over $130,000 in sales. We’re going to talk ad spend, profit, expenses and so much more, so if you’re looking for information on what a launch really involves, this episode is for you!

Nov 22, 2016

Today we’re speaking with Bruce Cardenas of Quest Nutrition, the company that’s on a mission to revolutionize food and make clean eating fun! They show that regardless of what industry you’re in, building relationships is key. We also discuss how to handle naysayers, and Bruce shares why there really is no competition in business!   

Nov 15, 2016

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama, and he's received many other accolades. In today’s episode, Neil shares his definition of hustle, how you don’t necessarily need 10,000 hours of doing something to be a true expert, and why the more risk you take can actually lead to less risk!

 

Nov 1, 2016

You’ve probably heard the saying, “If you build it, they will come.” This isn’t necessarily true though, especially in today’s online space. In this episode, we look at the steps to crafting a successful promotion and why just having what you sell on your website isn’t enough anymore!

Oct 25, 2016

In this episode, we’re talking all about how and when to boost your Facebook posts, setting goals for your campaigns, the importance of testing your ads and so much more!

 

Oct 18, 2016

In this episode, I share the importance of getting written reviews for your business, along with my three golden rules of testimonials. I also give you the specific questions to use when asking for testimonials, as well as why the most important thing is showing people that you care and you want to help others!

Oct 11, 2016

“Hustle” is integral to our brand here, but what exactly is it? More importantly, how do we bring hustle into our businesses and maximize it, without killing ourselves in the process? In this episode, I share five actionable steps that you can take today to do this!

Oct 4, 2016

Flash sales, or one-day sales, can help close the gap between launches or challenges but also boost revenue, test your software or simply just test your product. In this episode, I look at the six steps to a successful flash sale, along with considerations to keep in mind along the way!

Sep 27, 2016

Over the last several months, we’ve done some big stuff over at Heart, Soul & Hustle, and there’s been A LOT of buzz about Facebook ads in our community. In today’s episode, I share my simple troubleshooting system for what I do when my ads aren’t working. If you’re having trouble getting your Facebook ads to convert – this show is for you!

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